Robert Glazer is the founder and CEO of Acceleration Partners, the author of the inspirational newsletter Friday Forward, and the #1 Wall Street Journal, USA Today and international bestselling author of four books: ElevateFriday ForwardHow To Thrive In The Virtual Workplace and Performance Partnerships.  He is a sought-after speaker by companies and organizations around the world and is the host of The Elevate Podcast.

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Urgent vs Important

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One of the most important concepts to increase your productivity is understanding the difference between what’s urgent and what’s important. Everything we do falls into four categories: urgent AND important, urgent but not important, important but not urgent, or not important and not urgent. For those of us who need help prioritizing our tasks, this advice is invaluable.

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