“It seems to me that the natural world is the greatest source of excitement; the greatest source of visual beauty, the greatest source of intellectual interest. It is the greatest source of so much in life that makes life worth living.” -Sir David Attenborough

In an age where all of the human knowledge is seemingly at our fingertips, do museums still have a role to play?

Image: Pinned beetle specimines

Source: Flickr

On the surface, museums seem an odd place to engage with the natural world. Spending hours inside surrounded by pinned or stuffed specimens hardly seems like the best place to learn about the diversity and wonder of life on this planet. Certainly, there must be better ways to educate curious minds? Right?

Well, maybe it isn’t time to overlook the importance of museums, particularly natural history museums, just yet. While I may be a great evangelist on the subject, today we bring you an amazing video featuring the truly iconic naturalist, Sir David Attenborough, that reminds us all why we should still care about, and continue to celebrate the power of the museum!

This incredible video comes from the American Museum of Natural History, and is a 360 video, meaning that as it plays you can explore your surroundings in the video by dragging your cursor across the screen, or if you are watching on your mobile device you can move it around to control the movement in the video! Go ahead and have some fun as you watch!

So, what do you think?

Has Sir David made you a convert or are you still not a fan of museums? If it’s the latter, that’s fine, I hope, though, that we have left you with a slightly greater appreciation for the importance of embracing them and finding ways to bring them into this modern, digital age.

16 minutes

Not Your Average Museum Specimens

Ever wanted to be a part of a museum? Not just a donor or visitor, an actual living part of the museum! The Denver Museum of Nature & Science is making that dream a reality with an innovative program that brings the museum and its collections to life!

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We can never underestimate the power of inspiring curiosity and giving people access to knowledge. As we continue to march forward, it is vital that we never forget that great ideas, great insights, come from humble beginnings. The more we work to give people from a diversity of backgrounds access to sparks of inspiration, the brighter our collective futures can be.

Stay beautiful & keep laughing!


Looking for more of the natural world?

If you’re as captivated as we are with the species we share this planet with, make sure you head over to our Nature Archive. We promise you’ll leave a little more uplifted, or at least a little smarter!

Nature on EWC!

Oh, and if you haven’t yet, make sure you take a minute to subscribe to our daily dose of optimism!


  1. “Sir David Attenborough on Museum Collections – 360.” YouTube. American Museum of Natural History, 31 Aug. 2017. Web. 15 Oct. 2017. <https://www.youtube.com/watch?v=8ltsM-LoBGQ>.

Liesl Ulrich-Verderber

CEO of Ever Widening Circles, Founder of EWCed

Since 2015, Liesl has been a writer, editor, and is now the CEO at Ever Widening Circles. She is a life-long camera-toting traveler, a global story seeker, and an aspiring—but more often root-tripping—outdoor enthusiast. She can be found on Instagram @Liesl.UV